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August 3, 2010

The Fastest Way to Raise Money

Who else wants a surefire, step-by-step system for raising money FAST (in 90 days or less)?

Click here to watch this free presentation

In 2009 and 2010, thousands of small businesses have raised millions of dollars through a brand new funding method called “crowdfunding.”

Crowdfunding allows your friends, family, and networks to donate money to your business through the Internet. When they donate, they are supporting a person and a cause they believe in, and are rewarded with certain tangible and intangible benefits.

Most crowdfunding raises fail. In fact, 77% failed in 2009 and 2010.

Those who succeeded had a great business idea, the initiative to reach out to their networks in creative ways, and a fantastic crowdfunding profile. Here are some of the ways in which you can make your profile stand out from the rest – and raise the seed money you need to make your business a success.

Post a fun profile image.

Businesses that find success with crowdfunding tend to have personal, engaging, fun profile images. It is the first image your potential backers will see on encountering your listing. Make an impression.

Post your company logo.

A logo establishes credibility and adds aesthetic appeal to your crowdfunding profile. If you do not have a logo, consider crowdsourcing a designer to create one for you.

Write a catchy tagline.

The art of the short tagline is one of the most profitable skills you can develop. Choose one unique tagline that is clear, concise, creative, fun, and/or enlightening.

Write an inspiring business description.

Include a concise story of your business; your operational goals; how you will use the funds; and other pertinent narrative. Describe what you do. Use your ideals and mission to inspire the reader. Include a link to your blog or website, so readers can delve further into the details of your project.

Create a video.

Video uses two senses, sight and sound, to deliver your message to potential backers. This is a proven way to engage the cognition of someone who views your profile. Film the founder telling the story of your business, from idea to current status to future goals. Incorporate photos, other video footage, music, basic special effects, subtitles, and credits. It should be one to two minutes in length.

Keep people in the loop.

One of the most effective ways to build support and convince people to back you is by proving you are on top of developments. Use your crowdfunding profile to blog about the latest developments not just in terms of how much money you have raised, but also how your business is doing in general. Show people what you are up to. Engage them with interesting, positive commentary.

These are just a few tricks to supercharge your crowdfunding profile. There are many more techniques you can use to raise money fast with crowdfunding.

Click here to watch this free presentation and start raising money for your business today!


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