July 28, 2010
There is something here that you might not know, but you are able to raise the venture capital you need to fund your company and to grow into a world-class corporation. Thatâ€™s right, raising capital can be easier that you think.
Thatâ€™s right, you can raise capital so much more easily than ever before, and thanks to the internet, the old way to raise capital is DEAD! Thatâ€™s right, if you are one of those entrepreneurs who is fussing about how your business plan will look and if it shows everything the investor expects to see, relax! Yes, you will have to eventually have your business plan ready for the investor, but you do not need it right away. There are ways you can win investors over by contacting them cold.
Writing a teaser email is the best way to contact an investor cold. The fact is that this is actually the only effective way to contact a venture capitalist. You need to understand that your typical venture capitalist or other formal investor will receive over 200 business plans on an average work week, hence they do not have the time to look at your plan unless they are interested. With the internet, more business plans are emailed to them as well.
The like factor is key to winning the funding you need. You can have the best business plan in the world and a product prototype that could disrupt all the markets in your industry, but the fact is the fact and if an investor does not like you, he could care less about your business plan or your product. You need to get the investor to like you and to trust you. For this reason, you need to build the like factor and the trust factor.
There is more to winning funding, such as choosing the right partner from a venture capital firm that has a preference in your industry and geographic location as well as stage preference.
You can do it and with the resources available you can get all the information you need to win over investors!
All the best and good luck!
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