July 8, 2010
Do you run a business in a country with an emerging economy and a poor offer of investment firms? Maybe you like working with foreign people or need more money than you can find in your own country. Then you might be in search of international investors and wondering how you can get a hold of them.
It is difficult to search for VCs from another country, get their attention and communicate with them effectively but you may not have a choice.
Your quest might be a little challenging as investment funds prefer to invest in businesses located 100 or 200 miles away so that they can supervise and take an active role in the future of the company. The only way a venture capitalist will want to invest in another country is if he thinks he can get more than 10 times the money he invested while taking a reasonable risk. They also use to invest in countries they have been to and of which economy they know of.
That is what you should have in mind when you send your teaser email and after that when you create your rock solid business plan. Get past the important milestones that VCs think are the most risky ones and show them that your management team is able to overcome even the most difficult situations the unstable economic market might throw at you. Don’t waste your time with the biggest funds which you know only invest in their own countries. There is little or no chance that you will change their mind about their investment strategy. Find the right ones and contact them. You have an entire database of investors at your fingertips. It holds more than 4500 investors from all over the world which you can separate by location, investment type or industry preferences. You can see what the international investors are willing to invest in companies all around the globe, including yours.